With the recession still in effect, many online bingo sites have reported poor 3rd Quarter results this year. Experts have linked this to player loyalty, and have suggested that the current trend of throwing huge welcome offers and enticing bonuses at players to join may be weakening loyalty. This is largely due to the fact that once a player has taken advantage of the free games and welcome bonuses, they often move on to another site – especially if there is a better offer in store. Sites that do not have much to offer besides free games and an alluring bonus offer are finding that players seldom stick around longer than a few weeks.

Things that will lure and keep players on  a bingo site include ongoing benefits such as a generous loyalty programme, good promotions, a host of specials such as regular free games or penny games, as well as a friendly community and high jackpots that  all players have a reason to return. Established websites that have made a name for themselves have reported excellent results for 3Q, while newer sites that focus on tempting players with freebies are proving less popular over longer periods. Whatever the case, bingo players are certainly getting a good deal with so many offers!